SOCIAL ENTERPRISE'S LATEST CURATED BOX INSPIRED HOPE IN RHODE ISLAND DURING THE PANDEMIC.
ABOUT:
Chris partnered with Founder/CEO Sandra Enos of Giving Beyond the Box, LLC. This social enterprise curates gift boxes full of products that carry social missions to develop a subsidiary brand called Hope Strikes Back. Hope Strikes Back is a subsidiary project of Giving Beyond The Box that needed a new brand approach without deviating too far from its current brand and purpose. The client envisioned an active and powerful logo that appealed to conscious consumers and inspired gift-givers who chose to support those enterprises and the communities they represent.
This new brand identity and packaging celebrate Rhode Island and its sense of hope, resilience, and optimism in response to its community's pandemic challenges. Hope Strikes Back has distributed over 20+ products from Rhode Island-based black-owned and indigenous businesses.
DISCIPLINE: Logo & Packaging Design